NATALIA

MARTIN

                             I’m Natalia Martín, a product and UX/UI designer passionate about creating digital experiences that balance user needs, business goals and visual clarity. I’ve designed products, websites and brand identities, always focusing on usability, structure and thoughtful decision-making.
Based in Zurich, Switzerland. Working with clients in English and Spanish, German (basic)
Woman smiling on a bridge over a river with historic buildings and cloudy sky in the background.
How I think
                             I believe strong products are built by balancing user needs, business goals and technical constraints.

My work focuses on clarity, usability and scalable systems — whether I’m designing a banking app, a smart home ecosystem or a learning platform.
What I've Worked On
Mobile Apps
SaaS Platforms
Smart Home & IoT
Fintech Products
Health Applications
Learning Platforms
Design Systems
Web & Brand Experiences

From the Journal

Two people holding a tablet displaying a banking app dashboard with spending overview and charts against a light green background

From Branding to Product Design

Career
Two people holding a tablet displaying a banking app dashboard with spending overview and charts against a light green background

Why I Simplified My Case Studies

Process
View Journals
Beyond Design
                             Outside of work, I enjoy developing branding concepts, exploring new tools, travelling and turning ideas into personal projects.

Experience

Position
Type
Company
Year
Position
Product / UX Designer
Type
Freelance
Company
Lowin Design
Year
2025-Present
Position
UX / UI Designer
Type
Full-time
Company
Swisslinx
Year
2023-Present
Position
UX Designer, Air Quality
Type
Full-time
Company
iRobot
Year
2021-2023
Position
UX/UI Designer
Type
Full-time
Company
Aeris Health
Year
2021
Position
UX/UI and Graphic Designer
Type
Internship
Company
greenTEG
Year
2021
Position
Visual, Web and Brand Designer
Type
Freelance
Company
Lowin Design
Year
2016-2021
Position
Graphic, Web and Brand Designer
Type
Part-time
Company
Portal 14
Year
2019-2020
Position
Junior Visual Designer
Type
Part-time
Company
Monzon8
Year
2016-2019
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